I met Andy Mason mid-2023. We’re in the same Facebook group, because we use the same software for our websites, emails, podcasts, courses, and more.

Eventually, we began working together (we...

Most of us aren’t clear about what we do. Sure, we know the PRODUCT or SERVICE we sell, but we don’t readily articulate it in terms of what that product or service actually achieves for...

The first core concept of the new Infinite ROI framework is this…

An organization’s purpose & profit engine should be aligned— especially if you’re the leader.

If...

Let’s start here: everyone doesn’t need to know your “greatest hits” highlight reel… yet (in fact, they might not ever). Yet that’s the stuff we all...

If your business isn’t making money— or, at least, on the path to do so— it’s not going to have “gas in the tank” to sustain it for the long haul. Quite simply,...