As we round out the series we first time author Chris Massie, we tackle the issue of repurposing your content.

One of the mind-shifts in Amplify is that you need to view your book NOT as the...

In talk #2 with first-time author, Chris Massie, we jump into the mechanics of actually writing the book…

Yes, you need the MESSAGE and you need the MECHANICS.

Chris talks about the...

Chris Massie attended the live recording of the Amplify workshop when we created it a few months ago— before we went live with the Amplify site. While attending, he said, “I’m...

We continue our discussion on making & marketing your own book. In the previous talk we discussed myths & misconceptions about self-publishing.

Let’s go further and talk about...

A lot of content creators wonder…

“What book should I write? I want to get a book out there, but what will I write about…?”

Let’s decide the answer to THAT question...

For the majority of writers, self-publishing is THE BEST way to go— it enables you to maintain control of your message as you begin making an impact with your ideas.

(Plus, it’s faster...

We ALWAYS suggest that writers, speakers, coaches, communicators (and others) START with the book…“Don’t aspire to eventually write the book,” we say. “START with the...

This video comes from the Amplify training on books— but could apply to business, churches, nonprofits, courses keynotes… anything. At the core, you MUST solve a problem while ALSO...

Many people see the book as the ultimate goal-- as the final achievement as a content creator. However, in the Amplify framework we teach the opposite. Rather than stopping at the book, start...